ADLG Marketing Blog

Graph showing future growth of the company

Why Would Your Business Want a Fractional CMO?

At some point in your business’ operations, you may be considering bringing on a CMO (Chief Marketing Officer) to help shape and drive your marketing efforts. A CMO’s expertise, experience, and accountability can complement a business’ marketing strategy, and can

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customer shopping at retail during the coronavirus pandemic

How Should Your Marketing Shift During a Pandemic?

Marketing has always been an essential ingredient for the success of any organization, both big and small. It’s no secret that the COVID-19 pandemic has disrupted livelihoods. As a result, consumers have shifted their spending habits and are more skeptical.

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